Super Bowl XLVII was game for the history books, with the Baltimore Ravens barely outscoring the San Francisco 49ers, 34-31 in the final minutes. Weeks before the players ever hit the field, New Orleans was doing what it does best- entertaining the crowd anticipating the big game. To my pleasure, I was a part of the celebration as a volunteer at the NFL’s annual traveling interactive theme park known as the NFL Experience.
The event spanned more than 850,000 square feet and provided visitors of all ages with an opportunity to test their football skills in fun interactive attractions. The kid-friendly NFL Rush Zone, offered scaled-down versions of games and attractions for children 3-10 years old. For older kids, ages 6-12, there was the NFL PLAY 60 Youth Football Clinics, featuring football drills run by former and current NFL players, I spent my time here.
Over two days, I assisted with six clinics ushering in over 300 kids through our Fuel Up to Play 60 clinics. Youth were energized to participate in football drills with their favorite players. As a registered dietitian, I appreciated the underlying message the NFL players and clinic taught. Today’s youth are overweight and undernourished. If current trends continue, our children may have shorter life expectancies than parents. It’s a problem that’s as serious as it is solvable- if we work together.
Fuel Up to Play 60 is a unique program created by National Dairy Council and National Football League that encourages students to “fuel up” with critical nutrient-rich foods missing from their diets- like low-fat dairy foods, fruits, vegetables and whole grains and “get active and play” for 60 minutes daily. The kids left with more than an autograph, they learned it takes good nutrition and exercise to be their best and play like a pro.
Rebecca A. Turner, MS, RD, LD